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You need to train your brain to think like an entrepreneur.

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You need to train your brain to think like an entrepreneur. 🏋️

Most of us have been trained to think like employees, here in our American society and in the typical education system. You have an assignment in school, and you have a rubric that says if you do these things = you get this grade. Starting as young as elementary school, your teacher is your boss. Then you need to go out and get a job. You have a job description. That’s the safe thing to do. And you work until retirement when you finally get to do what you wanted to do your whole life.

That’s not the life you wanted, but you’re totally overwhelmed and afraid.

You don't know what to do next or instead. Fear is a powerful motivator. That’s how our bodies and brains are hardwired. Generations ago, fear kept humans from getting eaten by a bear or a lion. Fear kept you alive. We don’t have to live like that in our modern society. It’s only been a couple of generations and really our brains haven’t caught up with it yet. It’s a conscious choice to recognize and become aware - to choose differently from the safe path. If we’re good and responsible and practical people, we check all the boxes and get the safe job with the predictability and the steady paycheck. As high-achievers we are usually all of those things. So it creates a real values conflict in our brains when we want something different but we’re scared because we think it’s stupid or impractical or it might fail.

Have you felt this conflict in your mind? 🤯 Have you deeply felt this internal wrestling match?

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Do you feel you are meant for MORE?

Do you see yourself in this description? 👇

When clients first come to me, there are consistent themes I see time and again. A lot of times these high-achieving women know they are meant for MORE. They may be going through a difficult transition like a layoff or divorce, or the difficult-slash-wonderful 😀 transition of becoming a mother.

These women want something different for lives and want to live on their own terms...

✔️They want to travel more.

✔️They want to have more freedom.

✔️They don’t want to have an income cap placed on their trajectory, OR

✔️They don’t want a crushing career path laid out for them for the next few decades, feeling like they’re just waiting for retirement (which is no way to live)

And so when they reach that point they start looking for help, they will have the answer shown to them. When the student is ready, the teacher appears.

Have you worked with a coach (myself or otherwise)? Does this describe you and more importantly, HOW DID YOU CHANGE as a result of coaching? 👇

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In order to have something you’ve never had, you have to do something you’ve never done.

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In order to have something you’ve never had, you have to do something you’ve never done.

🤔 What does this look like - tangibly? When you have this dream to do something more; a dream for “something you’ve never had?”

I would say that the first thing is to make a decision--by definition it cuts off other options and gives your brain a good “problem” to work on. What do I want to do next? Maybe it’s a book you want to read on how to do it or maybe a mentor comes across your screen, someone you’ve been following for awhile, but for whatever reason, THIS is the moment in which you are ready.

That’s what happened to me. My first coach came through my Facebook newsfeed and I WAS READY. Any other time, it probably would have just been a regular evening on Facebook for me. But the switch had already clicked in me. It was really scary, because I never spent money on myself in that way. Prior to this, I was very much a “I’m going to figure it out on my own...and for free!” kind of person.

But I realized I had already spent so much money on myself for college and grad school, why wouldn’t I be willing to invest more directly in myself to help me figure out what I really wanted to do--especially when this was a brand new road for me? So I signed up with someone I knew, liked and trusted, who I thought I could learn from, and who had already been there and would kick my butt. I put money into something so I had some skin in the game. I did something I’ve never done before to get something I’d never had before... and I’ve never once regretted it.

Get honest with yourself about something that’s been holding you back for years and what it’s going to take to overcome it. 🔥 Make a serious commitment to prioritizing this in your life, to rewiring and retraining your brain to something more in alignment with the results you want.

We make a lot of excuses, and we have to come to the point that we don’t want to make excuses anymore.


Want to learn EXACTLY where to start (or re-start) to build a 6-figure business doing work you're passionate about? Download the first chapter of my #1 bestselling book, The Income Replacement Formula: Seven Simple Steps To Doing What You Love And Making Six Figures From Anywhere for FREE by clicking here.

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If I haven’t worked really hard then I am not worthy of receiving it; I don’t deserve it because I haven’t worked hard enough for it.

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I’ve shared about my limiting belief of “it has to be hard.” And BEHIND that belief is the fear of not being worthy.

🗨️If I haven’t worked really hard then I am not worthy of receiving it; I don’t deserve it because I haven’t worked hard enough for it.

Losing Maeve was pivotal in starting to challenge my limiting belief and the fear behind it. Before I had Maeve, my online marketing biz was humming along, however I knew deep down there was something else I should be doing in the world.

But I was comfortable enough in my routine, I wasn’t going to push through the fear to figure out what it was. Then Maeve died, and I pretty quickly realized that nothing could be harder than this. This is the worst possible outcome. I would have much rather it be me than her.

If I was going to pick up the pieces of what I thought my life was going to be like, now was the time to get over the fear of it being too hard, the fear of failure, the fear of what people will think of me, and to do that for myself and create a legacy for my daughter.

For some of us, it takes a super crushing tragedy to wake us up. Sometimes clients come to me going through a divorce or being laid off from a job and their world is totally shaken. That moment when you feel like you’re standing at two diverging roads of either making it or nosediving. It’s a big wake up call.

But I take a stand for helping people making that decision from a more proactive stance than a reactive one. You can make that choice today. You don’t have to wait for something tragic or horrible to wake you up to a better possibility.

It IS possible to get free of a soul-sucking job for good and to do work you love on your own terms. You don't have to just daydream about it anymore. You can do it, and I can help.

If you'd like to find out whether my 6-month private mentorship is right for you, let's talk. My complimentary Clarity Calls are fun, no pressure, and über-helpful, whether you decide to work with me or not! Snag a spot on my calendar here: https://calendly.com/lifewithpassion/claritycall

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If you feel like time is your biggest limiting factor in building your business…

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If you feel like time is your biggest limiting factor in building your business…

...please know that you really and truly don’t need that much time to start a successful business. It’s more about making sure you’re doing the RIGHT things, instead of distracting yourself with a million other projects because you’re scared to do the one thing you should be doing.

You know exactly what I mean, don’t you? 🙈

I have seen well-meaning people who in January are like, “My biggest goal is to launch my website!” and six months later the same people are like, “I have to nail down my About Me page on my website before I press publish….” And in those six months, they have made zero money because they put more importance on being “busy on the business” than on being visible.

And a website? It’s simply a tool. Like an email list, like admin programs, like a Facebook ad account.

All great tools at the right time in your business. You don’t need ANY of them to be making sales and building your business. 💣

What’s one thing you know you’ve been “wasting your time” on, either because you’re avoiding something else or because you were genuinely misguided on what’s the most important? 👇

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Letting go of the “be the hardest worker” mentality is NOT the same as pressing an easy-escape button

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When I suggest that high-achievers need to let go of the “be the hardest worker” mentality, I am NOT telling you to sit back and do nothing.

To spend your days at the spa 💅, or drinking your coffee ☕ on the back porch and finding your zen while expecting your business to magically build itself because of all the relaxing you did. 😂

You absolutely have to lay the foundation for your business--but it’s more about consistency than it is “crushing it 18 hours a day.”

I truly believe that the secret to success in business is simplicity. I think early in business when we have a lot of self-doubt and fear, it’s easier to embrace this “let-go” mentality to justify avoidance when we haven’t been visible that day, when we haven’t followed up with someone, or when we haven’t made an offer. Letting go of the “be the hardest worker” mentality is NOT the same as pressing an easy-escape button on the things that may be scaring you or leaving you stress-paralyzed.

It’s that process of knowing yourself--your weaknesses and where you stand in your business. Are you avoiding something you know in heart you need to do? Do you have the foundations of your business in place?

When you reach that point where you can say “I have these pieces in place,” and then you begin to trust that simplicity and that foundation is going to pay off.

And then you can go play instead of worrying that “it’s never enough.”

Where are you--have you reached that point? The one where you need to let go and trust the business you’ve built? Or are you still working on that foundation?

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Continuing to "hustle" is not the thing that’s ultimately going to bring us joy and satisfaction in life.

“Be the hardest worker.”

You hear this growing up in school, sports, internships, etc. And when we start our own businesses we think the same thing is true.

But not for people like us. I think our society very much has a "work hard to achieve, work hard to receive" mentality and this mindset has really permeated the entrepreneurial spaces. Those of us who are high-achievers already know all about hard work, and we need to learn a better way. Working harder is not the lesson we need to learn; otherwise we’d have it already.

As high-achieving, (recovering) perfectionists, we need to learn to let go, to relax, to enjoy--you know, all those things that make me twitch a little bit 😂. Continuing to "hustle" is not the thing that’s ultimately going to bring us joy and satisfaction in life.

So "working hard?" That's not our lesson. That’s not the thing that’s going to help us grow our businesses to be a success.

Do you agree or disagree with this mindset?


Ready to learn the KEY strategic step you can take right now to ensure your passion-based business’ success? Get it for free in Chapter 1 of my #1 bestselling book, The Income Replacement Formula: Seven Simple Steps To Doing What You Love And Making Six Figures From Anywhere! Download it now.


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What's your personality type?

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I’m a personality nerd! 🤓🙋‍♀️

I was a career counselor in one of my 9-5s before I quit, so I learned a lot about assessments and how to help people take their personality and preferences and find their dream jobs.

Myers-Briggs is my favorite; I am an INFJ.
▶️ What are you?

INFJs are the rarest type, less than 1% of the population, but I think there’s a few reasons why INFJs seem to come out of the woodwork around each other. First of all, we are obsessed with personality so we all KNOW we are INFJs, and we always find each other, are drawn to each other.

Also, I think being the rarest type I believe we often feel alone, weird, or just different. The middle two letters, which in my case (and some of yours) is “NF” -- is the core of who you are. They call it the heart of type. NF stands for “Intuitive feeler”... you make decisions based on your intuition rather than on outside data, and you are a feeler first. Using your intuition you are able to sense who is like you, and that’s how we find each other!

I’m really passionate about using tools like Myers-Briggs, and usually it’s because my clients share 1 or both of those middle letters with me. I can help my clients translate their personality types into “This is what it means for your business,” “This is what visibility strategy we want to try first,” “This is what package we build,” “This is how your ideal schedule might work,” and all those external things that are influenced by the internal.

Knowing this little 4-letter code can help you understand so much about how you approach life and business and your potential strengths and weaknesses!

If you don’t know yours yet, you can take a free version here:
http://www.16personalities.com/

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What are your limiting beliefs?

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Do you have any limiting beliefs that you’ve become aware of?

I have a confession to make: My top limiting belief I still have to work on. My mentor Lacey Sites from A Lit Up LIfe calls it your “core story.”

It’s super annoying. 😂

I thought I was going to conquer it and check it off the list. I like for things to be DONE. But it’s like exercise. 🏃‍♀️💪 You can’t just do it once and be done with it. We all have limiting beliefs. And mine is that it needs to be hard.

I’m the oldest child in my family - and I got a lot of positive attention by achieving. I was a school nerd 🤓, and I worked hard, did all the right things, colored in the lines, and I learned that applying yourself gets you positive attention.

When it came to marrying that with my desire to start my own business, I thought it has to be hard and complicated. It has to be 40+ hours a week, overly attached to your phone, unable to delegate.... so that’s what I did with my first biz that got me out of my 9-5. I worked all the time, no one could do it as well as me, no one else cared (as much - which is probably true), and it was never enough to “feel safe.” There was a lot layered into that about identity and self-worth and what it means to attach your work to those things.

So, I keep at it. I don’t stop exercising that mindset muscle to beat back my limiting beliefs. The truth is that when you build a business around your 3 Ps, your personality, preferences and passions, you can build something that feels easy and that serves the life you want to have.

What are your limiting beliefs?

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What is a goal you want to speak into existence?

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What is a goal you want to speak into existence?

I'll go first... I have a lot of goals--always. 😂 I want to get back to Europe, specifically Italy. I think there’s probably an element of hosting a retreat in there... I can see a Tuscan retreat in a beautiful villa. When I visited Italy for the first time, three years ago, I only got to spend 1 day in Tuscany and I knew I had to come back and do it right. Rent out a villa, hire a chef, all of the local wines and foods and live it up. Doesn't that sound dreamy? ☺️

What’s one of your goals you want to bring to life by "speaking it out loud"?

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If you had a list like Oprah's favorite things, what's one thing that would be on it right now?

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Monday question: If you had a list like Oprah's favorite things, what's one thing that would be on it right now?

For me, I’m really enjoying meditations from Dr. Joe Dispenza. He is a chiropractor by training who has done a lot of research, writing, and practice around the mind/body connection and how to train your brain how to become your best self. His latest book is called Becoming Supernatural: How Common People Are Doing the Uncommon.

In the book he tells us to stop living in the past, get to know yourself, and create a vision of who you want to be... and THEN surrender it and allow that to happen. For ME, being a type A person who tends to want to control things, these meditations are huge. Sitting in the meditations and visualizing what I desire and then being prompted to surrender that control and allow it to happen in the way that’s best for me is really, really good for that control freak part of me. 😉 I encourage you to check these out!

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What’s your FAVE way to unplug from business?

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Happy Labor Day! What’s your FAVE way to unplug from business?

You all know me… I absolutely love to ride my horse. There’s a quote from Eric Liddell from Chariots of Fire, “When I run I feel God’s pleasure.”

Well, that’s how I feel about riding. 🏇 I feel like my work is so important to me, I truly feel like it’s my calling and my zone of genius... and riding also feels like my true self. It’s a way to truly be present and to disconnect from everything that comes with running my own business and being a mom and connect to the presence of a working with an animal that I love. I find a deep joy there. 🥰

What’s your typical favorite way to unplug from business? Maybe you’re even working today and taking another day off because you set your schedule and that works better for you (#freeeeedom! 🙌).

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A few books and practices that have been revolutionary in keeping me in tune with my sense of self.

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🗨️ "Share a few books or practices that have been revolutionary and help you keep in tune with your sense of self and listen to that voice that guides you."

The book I continue to read at least once a year is The Big Leap - it gives me chills to even say the title. I was just having a conversation with my dad about this, who is semi-retired. We were discussing this book and the concept behind it, that we all have an inner point for happiness that’s set when we are very young and our work is to become aware of it and learn to transcend it so we can have success in all areas of our life. My dad was kind of blown away with this idea. Here he is at the end of his career, unaware that something like this has driven a lot of his outcomes. When I read that book for the first time, I felt SEEN in a way that has never happened to me through a book before. Every one of my clients who read it has felt the same.

As for practices, meditation has been transformative for me. I think that I was a person who didn’t have time for the “softer stuff” in my previous work, like a morning routine. I was like, “Alright, straight on to billable hours!” That got me where it got me - which was burned out. Creating a life that I want, is so much easier - and this going to sound woo woo for someone as down to earth as me - when I come back to myself, when I feel grounded and powerful within myself and stop and breathe, I can know that I have the ability to create exactly what I want. I can decide how I’m going to feel about this day. Whether I was up all night with a kid or woke up feeling anxious for no good reason. Ultimately it’s up to me to decide. Because I have a very sensitive, overdrive kind of mind, very active, very “input input input”... meditating and getting quiet is absolutely key to me staying focused and becoming a more successful person in business and in life.

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What book, resource, or practice helps you stay in tune with who you really are?

❤️❤️❤️❤️❤️❤️❤️❤️❤️

-- My episode of Biz Women Rock with Katie Krimitsos has gone live and I wanted to share some fave tidbits directly with you. Click below to listen to the full 30 minute episode on your next drive, workout, or as background encouragement while you work!

http://bizwomenrock.com/feeling-desperate-change-biz-head-christine-mcalister/

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Do you know where in the 7 step process of The Income Replacement Formula you are currently?

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🗨️ "What have you seen, for the women courageous enough to do this work? As a coach, how do you help balance the constant dance of emotion, mindset and strategy?"

When I wrote my book, I identified a linear step by step process that I believe any service-based owner can have nailed down to be successful. I think keeping those in front of me helps me stay on track and know that we’re solving for the right problem.

If a client comes to me and says “No one is buying my offer” I can identify, well, that’s Step 4, and when I ask them questions, usually it’s uncovered that the problem lies somewhere in Steps 1-3.

In Steps 1-3, first you need to decide, then focus on your mindset, learning how to start thinking like an entrepreneur instead of an employee, and then identify your niche… because if you know exactly who you’re taking a stand for, then creating the offer can be super simple.

If you have anywhere from Steps 1-3 messed up in your head, you’re never going to be clear and feel confident that you have something of value that you can charge for.

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Do you know where in the 7 step process of The Income Replacement Formula you are currently? I review all 7 steps in the free first chapter of my book that you can snag here: lifewithpassion.com/freechapter

❤️❤️❤️❤️❤️❤️❤️❤️❤️

-- My episode of Biz Women Rock with Katie Krimitsos is live now and I wanted to share some fave tidbits directly with you. Click below to listen to the 30 minute episode on your next drive, workout, or as background cheerleading while you work!

http://bizwomenrock.com/feeling-desperate-change-biz-head-christine-mcalister/

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What is one of your greatest strengths that you bring to the table for your clients?

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🗨️ "What do you do as a coach in those moments as the person that someone turns to you? You’re the mirror. You have to walk very carefully in your wording - know when to push, know when to pull back. How do you have those hard conversations?"

One of my greatest strengths is that I am very intuitive and sensitive. I’m an INFJ - an intuitive feeler. I’m also a type 3 enneagram, an achiever. So when you marry those things together, I just get it. I can feel other people’s feelings and know how they need to be coached and talked to and supported in a way that’s unique to them. That’s why I’m meant to do this work, because I can meet them exactly where they are, because I can literally feel it through the phone line.

In those moments--which can be very emotional for people--I can hold space for them, and also not let them STAY in that spot. Help them transcend. The gift in having this realization and then help know what to do from there.

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What is one of your greatest strengths that you bring to the table for your clients?

❤️❤️❤️❤️❤️❤️❤️❤️❤️

-- My episode of Biz Women Rock with Katie Krimitsos is live now and I wanted to share some fave tidbits directly with you. Click below to listen to the full 30 minute episode on your next drive, workout, or as background motivation while you work!

http://bizwomenrock.com/feeling-desperate-change-biz-head-christine-mcalister/

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Have you had a "bang your head against the wall" moment in your biz?

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🗨️ "Tell me a personal story of a moment where you thought, It’s not working, now what?

I can remember a time that I went all in on a launch and did way more planning, thought and strategy, and really effort than I had ever done before on a launch. It was so exciting going in because I just knew it was going to be the most successful ever--I was giving it my best. And at the end of the launch it was a devastatingly low number of sales. To the point that I wasn’t even sure I could cover my expenses. It shook my confidence for weeks afterward. I had to start delivering a program to just a few people, when I had envisioned it being this huge thing that would change my business. As I was attempting to claw my way out of the pit I had thrown myself into, I realized how I’d been telling myself that it has to be hard and that hard work guarantees results.

That’s what we’ve been told and taught and frankly that’s what’s been true for humankind… we are living in an age when it’s not true, but we are still behaving like it is.

Business building doesn’t have to be hard, but we are making it hard. We create that self-imposed difficulty. It was really uncomfortable for me to sit with that realization that I had created exactly what I believed. My work was to start unraveling that, excavating it and unlearning it for the sake of my clients, myself, my family. I wouldn’t have come face to face with that, if it wasn’t for someone who really saw me, who saw all the work I put in, and was all up in my biz (literally!). She saw why it went the way that it did, helped me turn that around and release that so that I didn’t keep banging my head against the wall ready to give up.

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Have you had a moment in your biz-building like I had? Is something currently causing you to “bang your head against the wall”?

❤️❤️❤️❤️❤️❤️❤️❤️❤️

-- My episode of Biz Women Rock with Katie Krimitsos is live now and I wanted to share some fave tidbits directly with you. Click below to listen to the full 30 minute episode on your next drive, workout, or as background encouragement while you work!

http://bizwomenrock.com/feeling-desperate-change-biz-head-christine-mcalister/

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Have you ever hired a coach or mentor to help you with your dream?

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🗨️ "Take me to the moment when you are having those initial conversations with clients - why are they showing up to talk to you?"

I think for most high achievers it’s hard to ask for help… a lot of us really want to prove our worth and value and our ability to do and achieve something. As my toddler would say, “me do it, all by me-self.” 😂

We have that mindset and we’ve spent years trying to figure this out on our own. We’ve listened to the webinars, to the audiobooks, and we’re banging our head in frustration at what we are doing wrong. Why does it seem like everyone else is making this happen besides me? Something has to change, this isn’t working.

So by the time I talk to my clients, they’re desperate to figure it out. They have a dream to run a successful business. They’ve reached the point where they’re saying, “I’m finally willing to ask for help from someone who knows what they’re doing and has the kind of results I want for myself.”

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Have you ever hired a coach or mentor to help you with your dream? Why, ultimately, did you finally show up with them?

❤️❤️❤️❤️❤️❤️❤️❤️❤️

-- My episode of the Biz Women Rock with Katie Krimitsos is live and I wanted to share some fave tidbits directly with you. Click below to listen to the 30 minute episode on your next drive, workout, or as background inspiration while you work!

http://bizwomenrock.com/feeling-desperate-change-biz-head-christine-mcalister/

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Prioritizing FUN and JOY is the closest thing to a magic business-building bullet I’ve found!

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It's not called FRI-YAY for nothing! What do you have planned for today or tonight that will bring fun and joy into your self-care?

I’m going to tell you--prioritizing FUN and JOY is the closest thing to a magic business-building bullet I’ve found for me and for my clients.

Seriously.

And I’m also fully aware that if you’d told me this 4 years ago I would have rolled my eyes and said, “Onto the next (“tangible”) strategy!

Because here’s the thing I know to be true for me, for my clients, and probably for you, too:

If you know what strategic to-dos are on your list, and you have the support and accountability to carry it out, you’re going to do them. As a high-achiever, action is your already your default. You’re not going to STOP working on your business if you add in fun, too.

It’s the FUN that often needs to be brought in to create a passion-filled life and business that you TRULY love--and that builds your business so fast it will take your breath away.

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What kind of beauty do you see around you right now?

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What's your self-care strategy for this Thursday? Does it include stopping to notice what's around you?

This is your invitation to breathe beauty in, breathe stress out.

You are loved. You are supported. I know this with conviction.

What kind of beauty do you see around you right now?

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Gratitude has the power to totally turn your day around.

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What have you already done this morning to take good care of yourself today? ️

Gratitude has the power to totally turn your day around. It’s one of the “highest” emotions on the scale, like joy.

Gratitude is a non-negotiable part of my daily morning ritual, and I can tell a tangible difference in my mindset if I skip it. Writing down 10 things I’m thankful for moves me up from “blah” or anxious or confused or frustrated or overwhelmed to a state of being much clearer, calmer, and happier.

Gratitude puts you in a state of mind to make wiser decisions for your business and to more clearly see what’s working.

Gratitude actually gives you a “better brain,” because it takes your brain out of stress “how will it work, what if it doesn’t work, I’m scared that it won’t work, I’m so stressed,” and moves it into POSSIBILITY. It puts that powerful brain of yours to work in a much more productive way.

When I approach my day full of gratitude, I come into it focused on what IS working and I EXPECT more good things to come.

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