Creating your offer, it's time to dig a little deeper!


As we've been discussing Step 4 of The Income Replacement Formula, creating your offer 📝, it's time to dig a little deeper!

Let's explore the first essential element to a super-simple, quick-win-style offer-- solve 1 problem.

Why solve just 1 problem (and how)?

I see people try to take a big transformation and cram it into a half-day. That would be a mistake.  A half day intensive or offer can solve 1 big problem, but it cannot take the place of what should be a 6-month, or longer term, transformation process, during which there is time for learning, testing, feedback, tweaking and integration.

To solve that 1 problem, consider: What specific process will take them through a clear BEFORE to AFTER, problem-solving result?

Let's say your goal is building long-term health. You can’t just spend half a day in the gym and meet your goals (although I so wish that was true, who's with me? 😂). But you COULD take a half-day class with a trainer and learn an arsenal of methods and exercises that you will put into action in the coming weeks and months. Does that make sense?

If, like me, you're able to help someone solve something in business (for my clients, often it's the biggest thing they've been procrastinating on or just want to have under their belt DONE) like:

✔️finishing their website (FINALLY)

✔️setting up their packaging, pricing, and even payment processor & contract so they can finally sign clients!

✔️designing a 90-day marketing plan, method and messaging so that they know exactly where and how to get and stay visible to make money!

...Then share THAT!

People love knowing they can get the work done WHILE you're working together so make sure you include that in your messaging--the BEFORE to AFTER result.

Tell me: What's 1 problem YOU could easily help your client solve?



What 1 problem can YOU solve for a client?


This week I’m sharing exactly HOW you can create your signature offer and start bringing in clients! 

Creating your OFFER is Step 4 of my proven process, The Income Replacement Formula. Once you’ve got Steps 1-3 (Decision, Mindset, & Niche) under your belt (and not one second sooner!), you’ll be ready to tackle this.

So, let’s get started on creating an offer that feels exciting to sell and to deliver (because then you actually will, right)?

A key question to ask: What ONE problem can you help someone solve in a half-day?

We rightfully spend a lot of time building out our longer-term transformational offer, like a 3 to 6 month program, but there is also real power in having an offer that is a one-time, "knock it out of the park" offer.

And the beauty is this can also be a lower price point, which can help you reach people are aren’t ready to invest in your long-term packages. 

A half-day provides a really quick win for someone and we all want a quick win right now, am I right? Everyone talks about the “silver bullet,” and we all want to believe the promises, as unlikely as they seem. But there IS a space for authentic quick wins, when you narrow down on just 1 problem and work through it during a half-day session.

Here are a few examples to get the ideas flowing:

💡 Idea #1: One thing I can help knock out for a client in 3 hours is a 3-month plan for their business. Their package, their pricing, their content/messaging/marketing and where they’re going to put that for the next 90 days. They’re going to get more done in 3 hours on their business than they’ve probably gotten accomplished in the past 3 months.

💡 Idea #2: I have a client who is a money mindset coach with an offering that is designed to help create the perfect affirmations for her client. She’ll help them immediately bust through the blocks that have keeping them from making more money. When her clients are done with her process, that’s something they can take and immediately implement.

💡 Idea #3: If you’re a VA, graphic designer, social media manager… you could offer a half-day virtual session in which you help your client get organized, get caught up and get systems in place so they have a clear plan going forward.

💡 Idea #4: I have a client who is a food blogger and specializes in meal planning and prep with a focus on family dinners. She offers a virtual pantry makeover where she helps her clients organize their pantry, figure out what staples they need to have, and how it should all be kept. They can walk away with an organized pantry and a list of what they need to get.

You see, this can apply to so many different industries!

In the examples I just gave you clients could walk away with…

️✔️ a 90 day plan to get more visible and book more clients

️✔️ money and mindset affirmations to use right away to make more money

️✔️ an organized inbox and a plan going forward to create more time and space in their day

️✔️ an clean pantry, grocery list and a meal prep plan to make providing quality family dinners easy and stress-free

So tell me, taking a look at your skills, paired with your personality, passions and preferences, what 1 problem can YOU solve for a client?



How to quickly create your signature program--& sell it NOW!


How to quickly create your signature program--& sell it NOW!

I get this question a LOT so I want to help you understand exactly WHEN it's time in your business to create your offer, so that you don't stress out for nothin'!

What do I mean?

So often, we put pressure on ourselves saying things like “I should be making money already!” when we don’t even have an actual offer yet!

So first ask yourself--do I have an offer I'm excited to sell?  If not, whether you don't have one or you want to revisit yours, let's do this!

In my bestselling book The Income Replacement Formula, my custom method for replacing your income so that you can quit or stay out of your 9-5, step 4 of 7 is: Create Your Offer.

That's right, Step 4. You might need to take a step back, because it’s important you don’t SKIP steps 1-3 (Decision, Mindset and Niche), or you’ll be floundering through the later steps. But NAIL those first 3, and this key step of creating your offer is going to go much, much more smoothly because you did the work of getting clarity on who it's for!

(Wondering if you don't have those down? You can review them in the first chapter of the book for free at

So, if you’re still in Steps 1-3, that is OKAY, and now you know where to focus!

If you’re ready for creating your signature offer in Step 4, then buckle up! I’m about to bring you a ton of clarity and action steps so that you’ll be well on your way to crafting your own personal offering.☺️

Before we move ahead with this, which step of The Income Replacement Formula are you in right now? Or have you already nailed the first 4 and have a different question? Let me know!



Do you know that you have the ability to create exactly what you desire in your business?


💕"What lies behind you & what lies in front of you pales in comparison to what lies INSIDE of you." -Ralph Waldo Emerson💕

I've loved this quote since my last semester of college, when my sister pasted it at the bottom of a photo frame with a picture she'd taken of me when I was studying abroad at Oxford.

It was a lifelong dream come true to study there, but I'd also just broken up with my first love, the guy I spent years believing I would marry.... because he didn't want to marry me. I was getting ready to graduate, without a plan, without a partner, so different than what I'd expected or dreamed of.

This quote applies to SO MANY other areas of life, too, including business-building.

NO MATTER WHAT you've been through and NO MATTER WHAT you're facing, YOU have the ability to create exactly what you desire in your business:

❤️ A booked-out practice full of clients you love
❤️ A 6-figure business
❤️ Working part-time and having tons of time for your family, fur and human
❤️ Making a difference in THOUSANDS of lives
❤️ Giving away real, life-changing money to causes you care about

NO MATTER WHAT. If I can do it, so can you.

Do you believe it?



“When the mindset is strong, the strategy is simple.”

37607831_10104475925201903_2631186665921576960_n - Copy.jpg

“When the mindset is strong, the strategy is simple.”

This is something I say to and work on with my clients all the time. But when I was getting started in business, I didn’t even know mindset was a THING, much less a critical and totally learnable element of growing a business and life you love.

Now it’s an absolute cornerstone of my work with high-achievers, because action is important, but it’s our default and it only takes us so far.

When your mindset is off, you tend to question everything, tell yourself you’re doing it wrong, and likely try to fix something that may not even be broken!

Here’s an example-- I remember one particular day that was one of those quiet, emotional, contemplative rainy kind of days. I’d woke up in the middle of the night, sad and missing Maeve. My husband woke up the next morning excited because for the first time, he saw Maeve in a dream, something he’s been wanting ever since she left.

5 years ago, I would have told myself I just needed to push through and be productive, that checking items off my to-do list was paramount (because I believe action was the only thing directly tied to making moolah). But because now I know the ultimate importance of mindset, and how IT determines our outcomes EVEN MORE than action (WHAT? It’s true tho), even though I had plenty to do, I knew I needed to rest, reflect, and let myself feel the feelings.

That didn’t mean I did nothing, but it meant I was kind to myself, went to my coffee shop, wrote, did yoga for the first time in months, journaled, meditated, prayed, made my little family a whole foods-filled comfort meal, took a long hot shower, and ate well. It meant I let myself take things at a slower pace, cry when I felt like crying, and work as it felt good.

The result? I wrote over 2300 words (including these) in just a few hours and it felt EASY because I took the pressure off and gave myself what I needed clients tell me I’m really good at teaching them how to do this with their own particular situations, too ;).

Some of you may find it easy to live in the moment. Others of you, like me, may be by default driven by gettin’ stuff donnneeeee (maybe you even get a high from it? Anyone? Anyone? Just me?).

Regardless of how spontaneous or to-do list oriented you are, taking responsibility for and charge over your mindset allows you to step into your power as a co-creator and helps you to choose your thoughts and feelings rather than hanging on for the wild ride they might choose to take you on in any given day when they’re allowed to run untamed like a herd of wild animals and you’re hanging on to one of their tails for dear life.

How do mindset & action play into the way you’re building your business? Do you tend to focus more on one or the other?


You CAN get unstuck and start to make real, tangible progress toward your dream life and business NOW. Get the proven road map by grabbing my bestselling book, The Income Replacement Formula: Seven Simple Steps To Doing What You Love And Making Six Figures From Anywhere available on Amazon, Audible and iTunes.



What stories have you had to let go of in order to reach your dreams?


When I had my first job I was making $30,000 as a professor and while that was not much I also felt like I was living large b/c it was literally 3x what I was making as a grad student (and living on loans). There, I’d figured out how to live on $10k/year + loans w/2 little rabbits and my first solo apt, where even then I was learning luxury on a student budget like cooking risotto and making meringue nests instead of ramen!

Coming to KY & making $30k/year and having that be enough to support me + a horse--well, it showed me what was possible, but of course I was DIY-ing it, doing it on the CHEAP.

And that’s something that served me for a time but there came a time to let go of that mentality because I wanted to have things other than hand-me-down everything, to be able to do things like take lessons and go to shows and give massive amounts away.

What stories have you had to let go of in order to reach your dreams?

Have you gotten help to do it?



Do you find excitement in your work?


There was about a decade of my life where I thought I needed to play it “cool” and I hid who I really was.

Not in an actual “cool girl” way (HA--I was always the nice girl :) ), but more of a reserved way, because I thought that’s what it meant to be professional and successful.

But one of the things I’ve studied is WHY I like some of my favorite musicians across genres, and in a shower inspiration moment, I realized that 3 of my favorite dudes--Justin Timberlake, Chris Thile (of The Punch Brothers, formerly of Nickel Creek), and Chris Martin (of Coldplay), have maintained a sense of childlike wonder, joy, appreciation, gratitude, and excitement when they perform, despite each having achieved massive success and acclaim.

When I met Chris Thile (arguably the best mandolin player in the world, a MacArthur Genius grant recipient, and basically a legend), I thanked him for an album that helped me get through a bad breakup. I told him, “I think this was the best album of the year.” He immediately gave me a huge hug and said “Oh my gosh, thank you so much!!!!”

I was so surprised that I almost fell over (and of course I blushed big-time). Instead of him saying the generic, “Thanks so much,” and moving on to the next fan, it was a beautiful moment of genuine appreciation for someone enjoying his art, and it stood out to me for that reason.

It would be easy for these guys to get jaded, become insular and surround themselves with “yes” people, and rest on their laurels as many celebs do. I’ve met and seen a bunch of them. This so often leads to them getting out of touch, cynical, losing their creativity, and alienating the fan bases responsible for their support.

But each of these 3 continues to push themselves, appreciate and feature the talents of others, and set an example of what’s possible with the right attitude--a long, fulfilling and rewarding career.

And that inspires me to maintain the same sense of excitement that Fi brings to everything because whether you’re 2 or 2x many years ;), finding excitement and passion for your work every day is a choice!



What do you do with unsolicited advice?

"Only take advice from someone you'd trade places with." -Darren Hardy

I remember getting a DM over on Instagram from someone who’s not even following me to suggest that I change up my profile to make it better. You know, one of those "I'm just trying to be helpful" comments.

And you know what's CRIZ-AZY? I totally noticed that my brain's first reaction was to want to and follow this person’s advice out of FOMO or the misguided story of "everyone else knows better than me and if I want to be nice I should take their advice" I used to tell myself. I had to actively fight giving my power away! But because I know to look for these things, I took a step back and considered it for a second.

While I know it’s far from perfect and of course there's always room for tweaking, improving and growing, I'm proud of the genuine and authentic way I show up. Would I want to trade places with this person on Instagram? Um, I have approximately 50 times the number of followers they do, so...a big fat no.

And then, because I was giving myself the space to consider instead of reacting, I remembered that someone I really DO admire (and who I WOULD trade places with on Instagram, she has a beautiful brand and about 40x the number of followers I do)...had affirmed what I was doing there and contradicted the random DM-er's unsolicited advice.

All of this happened in a matter of seconds, because I've done the work and gotten the support to understand my own personal version of sneaky self-sabotages so that I can look out for them ('cause we all got 'em!).

And I share this because no matter where you are in building your business, whether you look like you've got it all together, you're feeling overwhelmed with all the things you COULD do and procrastinating on really doing any of them, or somewhere in between, this stuff pops up, and learning to think like an entrepreneur is how you move through it.

I think it’s so important to notice that we have that tendency toward negativity bias (it's an old survival mechanism in our brains that we've largely outgrown the need for in our modern world), to be able to take a step back and make a decision even if it goes against our default wiring.

When you get advice, CONSIDER THE SOURCE before you consider taking it on. Does that person have what you want in the area of life/business that they're offering "help" around?

Just like someone who isn't actively growing an Instagram account is unqualified to give advice on how to make mine better, if someone in your life is feeling stuck in a soul-sucking 9-5, or is always talking about how hard it is to get clients/make money, are they the best one to listen to about what's possible in your own business?

See what I'm sayin'?

Does this make sense? Do you have your own examples?



What's your Freedom story?


I have a good friend whose family is quite wealthy. One time when I visited her family’s home, I was feeling this strange mix of both inspired and jealous (a little bit judgmental), because I didn’t have the wealth myself.

I tried to break it down to something I could learn and apply (without having to do the hard work of dealing with what was really keeping me stuck and jealous)--so I asked her dad for a book on how to get to that level of success.

At that point, I was wise enough to be looking for clues from people who had the level of success I wanted. However, even though I’m an avid reader, now I know that books are great for inspiration and showing you what’s possible, but, for many of us, not the best resource to help us implement. This is particularly true when you’ve got a lifetime of stories about a topic as charged as money.

For years I told myself this unconscious story of ️“I don’t know how to get the wealth I desire, so I’ll tell myself that it’s wrong to be that wealthy”️ (thereby protecting myself from having to deal with that inner value conflict). Can you see how that judgment was holding me back from having it?

It’s been an incredibly important part of my journey to come to understand and respect that EVERYONE has their own desires and journey and that other peoples’ AIN’T MY BIZ to judge! My work is to forgive myself, release the judgments that had a grip on me, accept and own my God-given desires that I was literally born with, and help others to do the same.

I feel a little bit vulnerable sharing this because I know some people have had an easier time getting this lesson than me, but it’s worth the discomfort because I know some of YOU have a lifetime of unhelpful stories that are keeping you from getting what YOU want because somewhere in your brain you’ve told yourself you’re not allowed or that it’s not safe.

SO many times I see this with entrepreneurship--all the reasons why we “can’t” or “shouldn’t” have what we want and that keeps us stuck. Here’s to letting go of those stories, forgiving ourselves, and being the beautiful representations of this amazing world that we were created to be!

Can you relate? What story have you been carrying around that you need to set yourself free from?



Has there been an impactful experience that’s stopped you from doing what you love?


️Let me tell you about the time one of my clients fired me and it crushed me.

When I was running my first business, an online marketing agency for clients all over the country, I was hired to write artist bios for a top agency. It was an exciting gig for me because I LOVE peoples’ stories and I got to interview them, write up the highlights, and see my words appear on a big website.

They were happy with my work and all was well, until the day I was hiking in gorgeous Big Sur, CA, right before my sister’s wedding, and I checked my email on my phone (hello, bad boundaries!). I had an email waiting for me telling me my work was subpar, clearly unprofessional, and they had no use for me anymore.


Now I’m acutely aware of my weaknesses (as all high-achievers are!), but writing ain’t one of ‘em. I take pride in my work and as a sensitive person on top of that, I was crushed.

I started crying right then and there on the trail, right next to the Pacific Ocean.

And it shook my confidence because it was so out-of-the-blue and I’d done my BEST.

Looking back on it, I realize now that I was people-pleasing the heck out of the staff in that office and they were NOT my people. They were competitive, not afraid to lie or back-stab, and only about winning.

And because they had a “cool,” glamorous business, and because I believed I just needed to take whatever work came my way, I put up with it until someone’s random agenda decided I needed to be let go (which, of course, years later I can see was in my highest good).

That could have stopped me from writing. The lie that my work was “sub-par” could have taken root and never let go. It could have stopped me from using my writing to build a community, to share hope, possibility and healing with my community, to write a #1 bestselling book (HELLOOOO!!!!).

I hear a lot from you who have had similar painful experiences, and I wonder, has there been an impactful experience that’s stopped you--temporarily or for longer--from doing something that you love and are good at?

Are you open to changing that today? I’m cheering you on! #neverthelessshepersisted️



The FIRST thing I did when I started my 6-figure businesses...


The FIRST thing I did when I started both my 6-figure businesses:

  • It WASN'T build a website.

  • It WASN'T get a logo, branding, or business cards.

  • It WASN'T register/get a business license.

  • It WASN'T build the perfect funnel (didn't even know what that was).

  • It WASN'T setting up all my social media pages (or even 1 of them).

Here's what it WAS:

I focused on getting clients.

In both my online marketing business & in Life With Passion, my first client came from my warm market--people I already knew, and who already knew, liked and trusted me.

Can most of the things I listed above lead to clients? Yes. Are each of them a longer game, designed to turn cold traffic into warm leads if done correctly?


SO often I see women devoting a bunch of mental space on some strategy or goal because someone said they should and it seems like the thing to do because they see others doing it.

But it's always important to look at the bigger picture and make sure you're spending your time and energy in the most strategic way, to get you clients the fastest.

And that's different for everyone. My clients each have very different strategies that work for THEM and then can be scaled to cold traffic from there.

The point is, in the beginning and/or when you don't have as many clients/customers as you want, you want to focus on identifying and following through on what works best for you, NOT everything at once to see what sticks or getting FOMO because some "guru" said you need to get on the next tool or app or strategy or whatever.

️In summary: Focus on getting clients. Start with your warm market. Develop a strategy that works for you and follow it through.

How about you? Is this what you did in the beginning of your business, too? Or is that what you're focusing on now?



Are you having fun in your business?

A girl and her horse 10.jpg

If you're not having fun in your business, maybe it's time to take a break or even a day off! (YES, EVEN ON A RANDOM TUESDAY!)

So often we push ourselves to power through and we wind up feeling exhausted and drained--and that's not the point of running our own businesses, right?

The point is to do something we love AND get paid for it, so if the strategy or structure of your business is feeling heavy, it might be time to step away and play for a bit--not as a form of procrastination ;), but as an intentional choice to create more clarity and space in your head for FUN in your business.

And that's not to say we never do things in our business that don't feel 100% fun at the moment (like getting visible, doing our first Facebook Live, etc.). These things move us forward and BECOME fun as we get over the fear associated with them.

You DON'T have to be glued to your computer/phone in order for your business to grow. Growing your business is as much about growing you into the person capable of running the business as it is the systems & structures & strategies.

So, if it's not feeling fun, take a break!

What do you think about this strategy? Does this work for you? Can you give yourself permission to try it?



Do you believe in the importance of mindset?


If there's one thing I didn't give enough weight to when I started my first 3 businesses, it was mindset.

I didn't even acknowledge that it was a "thing" to pay attention to--I was all about just setting goals, checking off stuff on a to-do list, getting stuff done. I didn't know what I didn't know, and I walked around in ignorance for a DECADE!!!

I didn't hire my first mentor to teach me mindset--I just knew that I was frustrated with a long-standing income plateau in my online marketing business and I was close to burnout. I looked around at people who were having more fun while making a whole lot more money, and I thought, what do they know that I don't?

I decided to hire one of them to help me figure that out. Even allowing myself to pay someone to help me was huge, because I'd been telling myself I SHOULD be able to figure it out on my own, for FREE, for so long.

BUT, as long as I kept doing that, I kept getting the same results--staying STUCK. Within 3 weeks of hiring my first mentor, my income tripled. I FINALLY had someone to help me spot and fix the areas and blind spots that I just hadn't been able to see on my own, as much as I got done and as capable as I was.

We all have expertise and we all have important messages to share--that's why you're here, right? So what is holding you back, and is that the same thing that's been holding you back for a while? If so, maybe it's time to consider getting mindset + strategic support from someone you're excited to learn from!

You already know what you need to know and you're already capable of sharing it right now. You're a high-achiever, after all!

If you find yourself procrastinating or not following through, if you're not executing, if you don't have the results you want, if you're overwhelmed, freaked out about visibility, scared of failure...chances are good that it's a mindset issue.

The GOOD news is that with support, you can turn this around and discover confidence and clarity about your business and where you're going, and the path will become clear.

I've seen it time and time and time again with my clients.

Do you believe in the importance of mindset? Why or why not? Or what's your biggest struggle when it comes to mindset? Or what part of your mindset are you feeling particularly good and strong about?


Want to learn EXACTLY where to start (or re-start) to build a 6-figure business doing work you're passionate about? Download the first chapter of my #1 bestselling book, The Income Replacement Formula: Seven Simple Steps To Doing What You Love And Making Six Figures From Anywhere for FREE by clicking here.



Procrastination is a BIG problem amongst high-achievers like you and me.


You know it and I know it: Procrastination is a problem.

I've been there and done that. Being a high-achieving, capable woman does not mean you are exempt. Actually it's like our little secret we don't want the rest of the world to know:

Procrastination is a BIG problem amongst high-achievers like you and me.

And after years of letting this procrastination rule my schedule, my level of stress, my LIFE, I finally connected the dots and realized something mind-blowing:

My procrastination was actually a form of SELF-SABOTAGE. You see, deep down I was even more ruled by PERFECTIONISM.

My fear of failure was all dressed up and disguised in procrastination. I was afraid that if I ACTUALLY GAVE 1000% on a project, my work might reflect that and prove to everyone once and for all that I was not good enough. Procrastination was my fail-safe. It was my out.

If my project didn't live up to my standards - to everyone else's standards - then I could always blame the procrastination. It wasn't really ME who failed.

Whoa, talk about revelation.

"You mean this actually has nothing to do with my organization or time-management skills? Procrastination doesn't mean I don't care or that I'm lazy?"

Nope. It's actually the exact opposite. And this is exactly why it's such a big problem for highly-capable people.

Perfectionism and fear of failure is the biggest, meanest wolf in the pack and up until now, you've been allowing it to be in charge!

So, what's next? Knowledge is half the battle, right? Once you identify this in your life, you'll be ready to finally beat the procrastination and perfectionism that's been road-blocking the path to your dream business and dream life.



How is your relationship with money?


As stress around money and finances comes up with every single one of my incredible clients, I wondered if any of them sound familiar to you, too.

️This is where my mind used to spin on an endless loop when it came to money:

There's never enough.

Even if something amazing happened with money or I accomplished a big goal, I'd revel in it for a minute, then be pulled right back down to the urgency of where that money was needed, and the anxiety of where the next chunk was going to come from.

The only way to make more money is to work more hours.

But how can I do that? I already work all the time. I must not be doing the right things, I'm not doing enough, or it's a problem with me and my efficiency. I just need to buckle down and find a way to spend MORE hours working and obsessing about finding more work--it seems like the only way to do it. And I SHOULD be able to figure it out for free (by reading books, articles, downloading freebies, etc.) because I'm smart and independent and running a profitable business.

Spending money on anything but practical stuff is bad and I feel guilty about it. So buying myself clothes or shoes, eating out, getting a pedicure or massage, or anything not "practical" causes major guilt. "Treat yo' self" is a foreign concept reserved for people on TV.

Does any of this sound familiar to you? It's painful, isn't it?

The great news--you don't have to stay this way!!!!!

I've transformed my relationship with money--and it is a relationship--over the past year, so I know it's possible for you, too.

Here's a tip to get started:

Start by listing your 5-10 most top-of-mind beliefs about money (like the ones I listed above), and then write their opposites down (ex. instead of "There's never enough," write "I always have enough money.")

Read these to yourself at least once a day either first thing in the morning, or right before you go to bed, or both. Do this for 21 days at a minimum, even if it feels like you're lying to yourself at first. Notice how you feel.

There is hope--remember, change your thoughts, and you change your world, so it can start today!



Where do you wish you had more confidence?


CONFIDENCE. I used to have a love/hate relationship with the very word! I comforted myself for not having it by equating it with cockiness, and at the same time, I was jealous and critical of all the people who had it, because despite my achievements, I had low self-esteem. This continued for many years, through all the cool stuff I did, experienced, and got.

Until everything changed when Maeve died. My confidence was a gift from of the loss of Maeve.

I realized I didn't give a 💩 about what anyone said or thought anymore, because I HAD to take care of myself. AND, now I was this person who'd survived the unimaginable, so who cared if people thought I was crazy? I just lost the ability to care, in the best way possible :).

Is there something in your life you've survived or been through that helped you lose the ability to care?

It's ok if there's not, because I know now that there are other ways to gain confidence, and those are the things I teach! This was my path to confidence, but now that I'm here, I take a stand for YOU to get it in other ways.

Where do you wish you had more confidence?



Ever feel like no one is hearing what you're saying?


Ever feel like no one is hearing what you're saying, like you're posting and no one's reading or engaging, like what you're doing just ain't workin'?

You wonder what you're doing wrong because you're trying things that other people have said work like gangbusters for them, but it's still crickets over here for you?

️I used to feel exactly the same way!!!!!

The first step is getting people to engage with you.

When you have that, you begin to create a following, and people want to buy your offering.

Having started from totally unknown (and totally confused about how to do this right), I now know firsthand that the kinds of results you're looking for come from having a clear plan & strategy, PLUS the confidence to carry it out--not from throwing stuff out there and hoping it works.



How to get your first or next paying client!

This lovely Monday, let's talk about how to get your first or next paying client (YAY!).

As a lover of all things SIMPLE, that's what I'm going to make it for you right now. I'm here to take the guesswork and overwhelm out of this for you, like I do for my clients.

To get your first or next paying client, choose ONE STRATEGY to follow!

There are sooooo many ways to get clients:

➡Facebook posts

➡Facebook groups

➡Facebook pages

➡Facebook LIVE

➡Facebook Ads





➡Email marketing


➡Guest posting



AHHHHHHHHH!!!! (Am I right?)

People get clients in ALL of these ways, and I've tested many of these, but in the beginning, when I was doing this on my own, and many times throughout, I only focused on ONE.

Choosing ONE gets you traction. Choosing ONE gets you momentum.So stop overwhelming yourself and choose ONE!

How do you choose? Again, it's simple (yay!):

I recommend asking yourself, "What would be the most FUN way for me to get my first or next client?" And do THAT. Why? Because we're creating a business with passion, not drudgery. And, if something's fun for you, you're more likely to stick with it, and your excitement around it will come through! Which one do YOU choose?



Success is much, much closer than you think.


Do you ever feel overwhelmed? Anxious? Do you want focus, a plan, your next right step, support so that you can grow your business? Then please read this.

I want you to know you're not alone. I've been there and I know how it feels. I have figuratively (and almost literally) banged my head against the wall many times, asking what I was doing wrong, why other people were getting to do what I wanted so badly. I've felt the anxiety in my shoulders, neck, back, and the pit of my stomach as another day went by without a plan to leave my 9-5, or once I had, without consistent sales to pay the bills. I have spastically jumped from tactic to tactic in an effort to bring in sales, to MAKE my business work, to piece together a bunch of things from what I was reading and downloading and gathering. I've gone to the "bad place," the bottom of a downward spiral of shame and guilt and beating myself up for my mistakes. I've stayed there for days and taken days to crawl back up.

I've also experienced the joy and freedom that comes so quickly when things are clicking, when I have clarity, when I am supported by people I trust, and held accountable, and I feel the weight lifted off because I am not going it alone and feeling the pressure that I put on myself to be perfect when I find myself in that position.

I believe in you. No matter where you find yourself today, what the 4 walls around you look like at work or at home, I KNOW there is hope for you, hope for your business, hope for your dreams of your heart to come true.

Success is much, much closer than you think. Success can be simple (not always easy, but yes, simple). It doesn't have to be complicated. It can be FUN and JOYFUL and full of excitement and belief. You can feel light, and happy, and hopeful, and motivated, and inspired, and productive.

By choosing to believe these things are possible right now, today, you will begin bringing them about. You are here, right now, reading this, for a reason. I truly believe that. Take a deep breath, close your eyes, and picture something you're really excited to do, have or be in the year ahead of you. Now smile. It's closer than you think.

Keep reading. Keep showing up. Ask questions--there are no dumb ones. Listen to your intuition and act when your gut tells you to.



Do you have a fear of failure when it comes to quitting your job, growing your business, and achieving your dreams?


Do you have a fear of failure when it comes to quitting your job, growing your business, and achieving your dreams?

You're not alone.

In fact, MOST people let this fear and its partner-in-crime, the fear of what people will think, control their ENTIRE lives. The most common regret at the end of peoples’ lives, according to a lifelong hospice nurse Bronnie Ware?

“I wish I’d had the courage to live a life true to myself, not the life others expected of me.”

Don’t let that be you! Today, you can choose to start moving past it.

How do you conquer this super-common fear?

It’s simple, but not necessarily easy: by TRYING THINGS.

Choose something small, like setting a timer and doing something that's been scaring you for 5 minutes today, like:

-Reaching out to a potential customer
-Following up with one
-Making a post on your personal page
-Introducing (or re-introducing) yourself in your favorite FB group
-Going on Facebook Live :)
-Putting pen to paper to process through your biggest goal or fear right now
-Figuring out how you can pay for that business investment you've been wanting to make but scared to let yourself have
-Making a connection with someone you admire
-Being honest with someone close to you about your entrepreneurial dreams
-Deciding on a price for your offer
-Posting your offer on your business page

Try that one thing for 5 minutes, and experience the rush that comes from completing it.

Build that trust in yourself that you CAN accomplish things, and when the big stuff comes, you’ll be sooooooo much more confident and ready to give them a go.

What will you do for 5 minutes today? Or have you overcome this fear? How have you moved through it?