Ever feel like putting pressure on yourself to get things done in your business is the default?

So do many of my clients--and so did I.

Like we were talking about yesterday, I think there’s a way in which we just somehow assume that if we keep that pressure on and obsessively work on our businesses, they’re going to grow to exactly where we want them.

What if that’s not true?

As one of my clients said recently, “My default is putting pressure on myself, making work hard, and subconsciously telling myself the story that it’s never enough. How do I trust that taking care of myself, taking time off to enjoy my life is ACTUALLY the thing that’s going to get me clients? It feels so counterintuitive, even though I know in my head that when I do that, my business grows!”

And it used to be me as well, until I noticed a crazy trend--every time I detached and did something fun, I got a new client or my business grew in some other tangible way. 
Every single time.

It was like God was making it SO clear that I couldn’t ignore the trend--which, frankly, had to happen because I was so attached to massive action/hustle being the ONLY thing that was going to grow my business (even though it wasn’t growing at the rate I wanted) that I was completely out of balance and not even enjoying my life (and hello, my business and my brand are called Life With Passion for a reason--that’s MY deepest desire, too!).

So, after lots of resistance and reflection and support, I made a choice to begin to prioritize FUN and even self-care (which, I’ll admit, I had poo-poohed for a long time). I framed them as business-building tasks to help me actually DO them while I worked on believing that I was worthy and deserving of receiving them as a PERSON and not just to help me build my business (hey, whatever works, right? ;) ).

I’m going to tell you--prioritizing FUN and JOY is the closest thing to a magic business-building bullet I’ve found for me and for my clients.


And I’m also fully aware that if you’d told me this 3 years ago I would have rolled my eyes and said, “Onto the next (“tangible”) strategy!

Because here’s the thing I know to be true for me, for my clients, and probably for you, too:

If you know what strategic to-dos are on your list, and you have the support and accountability to carry it out, you’re going to do them already. Action is your default. You’re not going to STOP working on your business if you add in fun, too.
It’s the FUN that needs to be brought in to create a passion-filled life and business that you TRULY love--and that builds your business so fast it will take your breath away.

Does this seem crazy to you? Or have you found it to work? Looking for ways to integrate it into your daily or weekly routine?