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If you want to leave your 9-5 and/or replace your income from it YESTERDAY, here's the quickest way to do that:

Create and sell premium-priced services.

Get your value straight and price accordingly, please oh please, and do NOT price based on:
-What you see everyone else around you doing
-What you think people in your area will or won't pay for
-What your best friend told you they would pay

Instead, create a premium-priced, value-packed offer based on what YOU'RE good at, how YOU like to work and where YOU shine (your “Zone of Genius,” as Gay Hendricks, PhD. calls it in The Big Leap).

Hustling a lot of tiny, one-off services is going to take a lot more time and energy than a couple of premium-priced goods or services, right?

If you're just starting out and your audience is small, it's much more strategic to be selling a few higher-priced packages than a few low-priced info-products here and there. (Yes, there is a place for those, and I recommend they come later in your business, when you already have an established, engaged audience).

With selling premium offerings, you’ll also learn how to sell in a way that feels good for you (yes, it is possible!!!!!), and that is a skill that will serve you perhaps more than any other skill as you build your business.

I know this can seem counter-intuitive, so what questions do you have about this?

Or what have you found that's worked for you here?

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