What's one of your FAVORITE ways to reach a "cold" audience?

6️⃣ VISIBLITY 👀

This may be what you think when I say MARKETING, but when I say "marketing" I mean to your warm market who already knows you. When I say VISIBILITY, I mean to a cold audience.

Based on your 3Ps, this is your chosen way of getting the word out to new people.

There are basically a million different ways to do that, and you only need ONE.

➡️➡️ Before you go on 5 platforms, choose 1, stick to it for 90s day, get consistent, and give yourself a chance to get good at it.

Personally, I’m an introvert (I know, you're SHOCKED at this news 😂), I have two small children and I don’t get out of the house much. When I am invited to be a guest on a podcast, I get to talk to ONE person, but it goes out to MANY. I don’t have to the leave the house. I don’t always have to shower. My 3 Ps make this an ideal scenario for me!

What's one of your FAVORITE ways to reach a "cold" audience (remember, cold is not negative, it just means NEW to you)?